DBS BANK ROLLS OUT SPARKS EPISODE 7 [STAND BY ME] TO PROVE THEY'RE MORE THAN JUST A BANK.

DBS BANK SINGAPORE SPARKS MINI SERIES EPISODE 7 STAND BY ME REVIEW EVENT










HARVEST EMOTIONS & THEN EARN TALK-ABILITY.  
START WITH A DIALOGUE THAT PIERCES THROUGH ONE'S HEART.

now we're talking.  



Whenever people are at their pivotal moments - be it sending a child to a college university, buying their own dream house, selling properties with sentimental values, or even retirement, they turn to banks for resolutions. This is where DBS Bank found its niche in proving to their customers that they aren't just banks, they can actually change someone's life for the better. 

A few weeks back I was able to attend the media preview of DBS Sparks Episode 7 (Stand By ME) and I literally had no idea this type of series actually existed. DBS Bank started this mini-series that follows the lives of young bankers, stories were all from actual lives of customers with their identities kept confidential.


Episode 7 starred Adrian Pang, Nathan Hartono (young Adrian) and former beauty queen, Miss Jamie Teo.  Don't forget to catch it, I've provided the links for you guys down below~!J




This is not some cheapskate or the skit type get-over-it-we-are-only-after-the-views of series. No floppy acting here, expect serious dialogues and drama - LOTS OF IT.


Watch it and you'll see the effort these people have invested in it. It has a cinematic feel to it, attempting to make you bawl like a baby then successfully tugs at your heartstrings afterwards, either you reached out for a pack of tissue inside your handbag or perhaps got that giant lump in your throat.




The challenge of breaking the traditional banking image is fully eminent in this series, I genuinely felt that the emotions were much more bigger than the brand's effort to avouch itself. 


Sparks, by DBS, is an industry-first mini-series that follows a group of young bankers as they navigate work and personal lives. Inspired by true stories, they challenge the status quo to go above and beyond when solving unusual client challenges. Through this mini-series, DBS hopes to convey the true meaning of banking, and to challenge the perception that banking is only about transactions. This reflects the bank’s commitment to understand what matters in life, and integrate banking seamlessly with everyday living. DBS believes in going the extra mile for customers so that they can achieve their dreams and get more out of life. To make things happen, while leaving them with time and space to do what matters the most. 

Since launching in February 2016, Sparks Episodes 1-5 and their trailers have altogether garnered more than 42 million views and over 1.7 million digital engagements across the region. The latest episode, Stand by Me (Episode 7) sees us go back in time with Chester, to when he meets his first clients – a young couple who own a small bus company. Guided by values he holds close to his heart, he stands with the family through each of their successes, and all of their setbacks. It is a story of the triumph of the human spirit, a relationship born over time, through each loss and every kindness. Watch Sparks at www.dbs.com/sparks 

Episode Synopsis


Episode 1 – https://youtu.be/IWjYgE09GqQ
In this pilot, Claire Lee, a relationship manager, is introduced to cocky, Oxford-educated JasperWu, her new colleague. Sparks fly when they meet. A reluctant Claire is asked to show Jasper around, and then to visit a potential client together.

Episode 2 – https://youtu.be/mwA6G4nPla4
A potential client, Lindsay, is in a predicament. Claire and Jasper get to know each other a little better, and evaluate Lindsay’s plan with the rest of the team. Will they manage to successfully solve Lindsay’s issue?

Episode 3 – https://youtu.be/SZY5QT4UNSU
The team manages to help Lindsay secure her loan, but an unforeseen development throws
them off and tests them further. The young bankers hatch a plan to solve the new issue, but
with a big player in the way, will they be able to win over their community?

Episode 4 – https://youtu.be/02JmWLfkVlU
A new boss and an old acquaintance set Team DBS on a new mission. When an unexpected
situation tests their mettle, they must dig deep and find their worth.

Episode 5 – https://youtu.be/jmBxTGd4r60
An impossible decision threatens to tear the bankers apart. And in their quest for the ultimate solution, they found something more valuable than they ever imagined. 

Episode 6 – https://youtu.be/O0eRYYm05Hc
The bankers embark on an incredible journey. Together, they challenge traditions and work to change the future of an entire village. Will they prevail?

Episode 7 – https://www.youtube.com/watch?v=ghDQjbDeqxE
A tragedy sees Chester reflect on the time he met his first client. Through time and trials, we
see the values Chester holds close to his heart, shaping his relationships with his clients. Will he be able to help his client stand again through her devastating loss? 



Thanks for looking 





DISCLOSURE: Author was invited to the media preview/screening. All opinions expressed here are her own honest, unbiased, non-sugarcoated reviews. No form of compensation involved & author not affiliated with the brands/companies mentioned above.   All opinions and thoughts expressed in this post are her own and remain 100% uninfluenced. All images are the property of wickeRmoss unless stated otherwise. Use of these images without any consent is prohibited.





DBS BANK SPARKS MINI SERIES EPISODE 7 STAND BY ME REVIEW EVENT

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